Can you think of a time when you can contro the flow of information about yourself? Once upon a time, the amount of information about you and how it could be located was entirely within your control. However, this is not the case these days. There are plenty of different ways that people can find out information about you. This is hard enough for individuals who work off of the internet in "typical" jobs. For individuals whose work is exclusively online, though, it's much trickier. These days, an errant tweet could mean the difference between making the sale and not making the sale. empower network
And ao, what must you do? Do you have a game plan? The key to sustaining your success is to ensure that your reputation, both online and off, is to be as professional as you can be all the time. Here are some suggestions to help you do that. empower network blog
1. Make sure that every last piece of writing you create is properly spelled and punctuated. It doesn't really matter if you're only sending a brief text to someone or creating your sales page. Spelling and punctuating correctly matter a great deal. The last thing you want is for a prospective buyer to find something you've written and discover that it is riddled with mistakes. It shows you have no idea about what you're doing.
2. Don't leave online messages and phone calls unanswered. Keep your conversations and responses friendly, positive and civil. Never let an e-mail sit for more than 24 hours without a response. Don't leave voicemail messages unreturned. Answer each phone call by the third ring. These are the kinds of things that will tell people all they need to know about how dedicated you are to your project.
3. React to criticisms politely and nicely. The internet is full of individuals whose only aims are to make you feel bad about yourself. Still, there will, once in a while, be individuals who have a legitimate problem with your product or how you're selling it. Try accepting each negative feedback in your heart and ask yourself if you are able to make the modifications that the person wants to see without having it be detrimental to your project. Next, contact the person with the problem and let him know how you will fix it (if, indeed, you will actually fix it. If you won't, let him know that too). This will show that you take each person seriously, not simply individuals who compliment you.
4. Keep an eye on your social media! It's easy, while you are within the world of social media, to forget that you're not an ordinary citizen; that you are representing your business. The individuals you are talking to might be fine with a super chatty tweet or Facebook message. If somebody happens to find the messages, however, he might believe that you're overly casual about your project.
5. Give your personality a chance to shine. There is no rule that says you should conceal everything that makes you you. In truth, The truth is that one of the best ways to distinguish yourself from the competition is to simply be yourself. Nevertheless, at the same time, don't forget that you are a representative of your business, so keep your best face forward.
יום ראשון, 25 בדצמבר 2011
Maintaining Your Professionalism
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